James River PETROLEUM works with gasoline retailers across the country. We have a division that specializes in helping the business owners identify a gasoline brand that will attract customers and be competitive in their market. Our Retail Managers have over 50 years plus experience building, managing and reimaging retail locations.

We work with many well known brands as well as "unbranded brands". Our committment is to our retailers. We are not in the business of competing with our partners. We don't own or operate any retail locations but are in the business to help you be successful in your operation. Call us to help us assess your retail business needs today.